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Extraordinary

Mediocrity or Extraordinary?

Feeling bored with your practice?  Has it gotten into a state of too much routineness and predictableness?  Have you given up on reaching any of your dreams for your ideal practice?  Or, in the alternative, has the feeling of non-stop overwhelm worked its way into a state of normal operation and you feel hopeless about

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I thought we discussed this …?

Practice owner:  “I distinctly remember giving you the order two weeks ago to order those supplies.” Staff member:  “No, you didn’t, I would remember if you had and I would have done it.” “Yes, I did tell you to do it.”  “No, you didn’t!  Don’t blame it on me.” Fighting words that cannot be taken

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Marketing Success

3-Step Marketing Strategy: Know Before You Grow

Have you ever experienced disappointing results when marketing your practice?  Did you expect a better response than you got?  Have you ever wondered how other practices have managed to have a huge number of new patients from their marketing?  What, you might ask yourself, is the magic formula to improve your marketing strategy? The answer

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destroy-good-staff

How to Destroy a Really Great Staff Member

You can hire the best of candidates to join your staff team – she has the right experience and good enthusiasm and lots of good ideas. She also, from her side of the picture, has high hopes that YOU are going to be a great leader and that you know how to train her so

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Financial Goals

Reaching Your Financial Goals

It is very important to have goals in your life – whether familial, work related or personal.  They give you direction and purpose.  Also, they usually need to be aligned, one goal to another. Many of your goals are going to be related to the making and spending of money, or depend on financing to

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shopper handling

“Shopper” Handling

When someone contacts your office to ask about the price or cost of your services, realize that they are not “shoppers” most of the time. They are not sitting at home dialing practitioners to harass them or their staff. Usually, you have a potential new patient at the other end of the line and it

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Succeed with Speed

How long do you wait for a haircut?  For a table at a restaurant?  For your car to be repaired?  At your MD’s office? How long does it take before you get irritated that they are running behind schedule. On the other hand, have you ever received instant service?  How did that feel? One of

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4 Great Leadership Skills Anyone Can Apply

In the current marketplace in Canada, there is a growing sense of change and uncertainty.  Therefore, as the owner or manager of a practice, more skill is required than ever before to maintain an even keel and efficient course to optimum productivity from yourself and your team players.  You must give them a sense of

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Practice Growth

Is There Room to Improve Your Practice?

AND IF SO, WHERE AND BY HOW MUCH? Working as a healthcare provider full time, you may sometimes wonder if things could be done differently in your practice, or if you have aspects of the practice that are inefficient, or if you are achieving the full potential of your practice. These are good self-analysis questions

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Love Your Work? Hate Your Work?

Usually you choose a profession or a job because you have an interest or even a love for the type of results that you can achieve. When you do what you love, your odds of success are much greater. You have more passion, more energy and more fun. You look forward to Monday Mornings. Your

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Keep them coming back

The Marketing Evolution

Owners of highly successful healthcare practices have many things in common, and one of them is that marketing runs in their blood.  It is a part of the practice that cannot be neglected or postponed or procrastinated on because it is how new patients find their way to you. Often when we ask a new

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