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"It Can’t Be Done" Attitude

“It Can’t Be Done” Attitude

There are many types of people in this world.  Some you want to work for you and some you don’t.  For instance, have you ever had a team member whose usual response to any order or idea is, “It can’t be done,” or, “It won’t work.”  This can result in a lot of frustration for

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Marketing Your Practice On or Offline

Marketing Your Practice On or Offline

Welcome to the crazy world of marketing to attract new patients to your practice.  Whether you like it or not, whether you want to partake of it or not, you ARE in the middle of it and part of it. You can’t have a successful practice with no business coming in your front door.  Uh-uh,

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How to Waste Money on Marketing

How to Waste Money on Marketing

When you need or want more new patients, there are millions of ways to market your practice externally to attract them.  Some work better than others and give you more return on your investment. However, all those marketing dollars can be wasted if a prospect calls in to your office and is not impressed by

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The 3 Key Concepts for Growth

When a woman gives birth, it is an agonizing process, but the outcome outweighs all that pain.  She holds the newborn in her arms and the past is erased. When a patient comes to you for treatment, there is often some physical pain involved, but the end result is usually worth all that. When you

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When the Good Outweighs the Bad

How many times in your life have you done or said something that wasn’t perhaps the right thing to say or do to someone that you regretted afterwards?  Have you ever wished that you were a better person?  Have you ever wished that you could undo some harm you caused someone?  Have you ever felt

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It’s Not Too Late…

…to make your New Years Resolutions stick! 1. Powerful Goals When making or setting your goals, THINK BIG, but don’t go outside of your concept of reality. Be very specific … in fact, the more specific you are, the more chance you have of accomplishing them. They may be short term or long term. If

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Increase Your Survival Potential

Knowing how a practice is performing and how to increase its profitability are most efficiently accomplished through the use of statistics. Some people call them “performance metrics” and others may say “practice metric monitors,” but in any case, they are referring to the numbers which measure the productivity of the various areas of the practice.

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Smile…

… and the whole world smiles with you! Has anyone frowned at you lately? Did one of your friends or colleagues look a little serious or preoccupied? Did it make you feel good? Probably not! There have been many studies to show that smiling increases your own personal health, but even further, if you smile

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A Calm Environment

For your patients’ sake as well as your own and your staff’s, keeping a lid on tempers and angry outbursts in a practice is an important skill. Creating a calm working environment can increase the efficiency and level of production. Getting angry may be the correct response to some situations. Yet blowing up and overreacting

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Jack and Jill Story

Jack tries to get along and not cause trouble. His neighbor plays loud rock-an-roll music all night long, so Jack buys ear plugs. Jack hates leaving his apartment as the building lobby is full of boxes and junk; he just steps around the mess. His co-worker makes Jack pick him up for work each day

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Winging It

The other day as I was analyzing a practice, I asked the doctor if she manages by statistics and she replied, “No, we wing it.” She had the grace to laugh as she said it, knowing that that was a less than optimum answer for her practice. Ever wondered why your practice stats go up

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Marketing

Internal Marketing: Show you care

In the rush and crush of your daily practice, you may sometimes find yourself a little short on tenderness or empathy. Some of you seem to be born with more compassion than others. Some may have to work on it and practice living in the other person’s shoes to really get the hang of this.

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