
Email Newsletters and Loyalty Issues
Once upon a time, patients or clients rarely got marketed to by other practices. They chose their healthcare providers based on location or referral, and
Once upon a time, patients or clients rarely got marketed to by other practices. They chose their healthcare providers based on location or referral, and
While most of the practice owners we meet with enjoy the profession they chose in varying degrees from “like it” up to “passionate about it”,
In the current marketplace in Canada, there is a growing sense of change and uncertainty. Therefore, as the owner or manager of a business, more
Practice owner: “I distinctly remember giving you the order two weeks ago to order those supplies.” Staff member: “No, you didn’t, I would remember if
You can hire the best of candidates to join your staff team – she has the right experience and good enthusiasm and lots of good
It is very important to have goals in your life – whether familial, work related or personal. They give you direction and purpose. Also, they
When someone contacts your office to ask about the price or cost of your services, realize that they are not “shoppers” most of the time.
How long do you wait for a haircut? For a table at a restaurant? For your car to be repaired? At your MD’s office? How
In the current marketplace in Canada, there is a growing sense of change and uncertainty. Therefore, as the owner or manager of a practice, more
As the leader of your team, you have the huge responsibility of expressing your vision for your ideal practice and continuously steering the team toward
Social Media is a proven marketing tool used by big brands to reach their potential publics and thereby achieve their marketing goals. In just the
To recap Part One on this topic which was sent out to you last week: 0. Social media marketing is important for practices. 1. Have