Probably you, like most practitioners, would love to have even more new business walking in the front door of your practice, right? And sometimes you may wonder what methods you can use to do this effectively and financially viably (i.e. doesn’t cost an arm and a leg). You may even be confused by all the […]
Patients spreading the word about you Read More »
Patients flying in and out of the office, arriving late for appointments. Emergency patients calling out of the blue and throwing your schedule off. A patient or client was attacking you because of his bill for your services. Meetings to attend. Courses to go to. Family waiting for you to get home tonight. Accountant wants
Are you the only one who …? Read More »
How many times in a week do you have to say, “I’m not interested” to some random telemarketing person on the phone — usually before they even have a chance to tell you what you might actually be interested in? For instance, we did just that with a digital phone company (said “I’m not interested”),
“I’m Not Interested, Thank You” Read More »
Have you ever had a bad day where everything seemed to go wrong? How about a frustrating day where you were becoming a zombie by the end of it? Have you had more than one of these days? If yes, you have plenty of company with pretty much every human being. The bottom line question
Keeping Your Eye on the Future Read More »
There are many types of people in this world. Some you want to work for you and some you don’t. For instance, have you ever had a team member whose usual response to any order or idea is, “It can’t be done,” or, “It won’t work.” This can result in a lot of frustration for
“It Can’t Be Done” Attitude Read More »
Welcome to the crazy world of marketing to attract new patients to your practice. Whether you like it or not, whether you want to partake of it or not, you ARE in the middle of it and part of it. You can’t have a successful practice with no business coming in your front door. Uh-uh,
Marketing Your Practice On or Offline Read More »
When you need or want more new patients, there are millions of ways to market your practice externally to attract them. Some work better than others and give you more return on your investment. However, all those marketing dollars can be wasted if a prospect calls in to your office and is not impressed by
How to Waste Money on Marketing Read More »
When a woman gives birth, it is an agonizing process, but the outcome outweighs all that pain. She holds the newborn in her arms and the past is erased. When a patient comes to you for treatment, there is often some physical pain involved, but the end result is usually worth all that. When you
The 3 Key Concepts for Growth Read More »
How many times in your life have you done or said something that wasn’t perhaps the right thing to say or do to someone that you regretted afterwards? Have you ever wished that you were a better person? Have you ever wished that you could undo some harm you caused someone? Have you ever felt
When the Good Outweighs the Bad Read More »
In the hundreds of practices we are in contact with per week, we get to talk briefly with a lot of Receptionists manning the front desk. Some need work, some are okay, some are good, and every once in a while, we are delighted to be talking to an outstanding individual who really cares and
That Important Front Desk Read More »
Do you wish you were more fully booked? Do you have holes in your schedule? Do you ever have times of the year that are “softer” than others? Do you wish you were booked out solid for the next week or three? Many practitioners pine for more tightly scheduled days since you are paying one
Filling the Schedule Read More »
Cute joke to illustrate a key point: A kindergarten pupil told his teacher that he found a cat. She asked him if it was dead or alive. He told her it was dead. She asked him how he knew that. He innocently replied, “Because I pissed in its ear and it didn’t move.” The teacher
How To Get In Trouble With Your Staff Read More »