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Marketing

Internal Marketing: Show you care

In the rush and crush of your daily practice, you may sometimes find yourself a little short on tenderness or empathy. Some of you seem to be born with more compassion than others. Some may have to work on it and practice living in the other person’s shoes to really get the hang of this.

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passion

The Power Of Passion

On a scale of 1 to 10, how excited are you right now? Do you really, truly want to succeed? Are you thrilled with your goals for today? Is your passion at 8, 9 or 10? If not, you need to learn to generate more passion for your work, your career and your life. To

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The Do-It-Now Habit

Do you feel overworked? Do you have too much to do? Are you not making the progress you want to be making toward your goals? Why can some people produce twice as much as others? Some people are SO efficient and organized they can make you feel like you are standing still. For example, Jane

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Force vs. Intelligence

To succeed, you need both force AND intelligence. If you use the correct amount of each, at the right times, you will succeed at anything you do. Unsuccessful Leadership You can find unsuccessful management everywhere. Certain leaders are too forceful: “Get 5 New Patients scheduled by tomorrow or you’re fired.” They might have short-term success,

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Now or Later

Beating Procrastination

Can You Beat Procrastination? Hewlett-Packard recently published the following tips on the internet and said to share it, so that is what we are doing. Enjoy! Many of us juggle so many priorities that it’s tempting to put things off until the last minute in our efforts to keep up with our work without losing

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The Winning Team! Perhaps you have one…

Having worked with many hundreds of Canadian healthcare professionals for 18 years, we’ve observed that most of them do a fairly decent job of hiring the right staff but they THINK they haven’t – simply because they’re not coaching them into the winning team. To help your team achieve DREAM TEAM STATUS, here are 10

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reception

Image, Image, Image

Want to have more new patients walking in your front door? Maybe you need to improve your front door! One of the easiest ways to increase new patient numbers is to update the image your practice projects. Many practices, having been around for a while, get a sort of tired, unchanging look that patients actually

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Marketing

Practical Marketing: Part One

Marketing Your Practice for Doubling Your Number of New Clients This is the first in a series of Practice Quick Tips addressing proven marketing concepts for expanding your practice. The basic rule for marketing is that the more you promote to your target market (potential clientele), the more new patients you will attract to your

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Referrals

How To Increase Your Patient Referrals

One of the keys to a successful practice is having an abundance of new patients calling in and walking through your front door. How do you do that without racking up a heavy advertising budget that could eat away all your hard-earned profits? Oddly enough, the answer is right inside your practice! Namely, word of

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