Marketing, marketing, marketing. Once upon a time, you just had to rent a space (oops, marketing), put a sign out front so people knew you were there (oops, more marketing), and you would attract patients or clients who would then tell others about you (oops, even more marketing), and your practice would fill up. Hmmm…
Have you ever had a day where it was non-stop multi-tasking? Staff interrupting you while you’re trying to write up some charts, while handling supplier phone calls, while trying to read resumes to decide which one to hire, while checking your Blackberry or iPhone for emails and texts, all the while wondering why so many
When managing a business or a practice, keeping an accurate tabulation of your production is extremely useful. If you don’t know the results of various actions or all your hard work, you can’t assess whether you are being successful or not. If a healthcare practitioner tells me they billed a certain number last week, I
Arriving at work each day in the best of moods and everything in life just “peachy” would be an ideal scene, and one that we all would wish for. However, life sometimes just doesn’t cooperate and we wish that we could stay home and hide under a blanket. Since staying home isn’t an option for
Which of these five statements do you believe are true? My business rises and falls based on the economy. My success is largely determined by luck. The weather influences my numbers hugely. I believe in fate and whatever happens, happens. My income controls me more than I control it. Of course, all of these statements
Being a good and effective executive, whether as the practice owner or the office manager, is sometimes like walking a tightrope without aerialist training. Step over the edge on either side and there can be serious negative results. Coaching and training your staff on how you want your practice procedures to be performed is a
Want more new patients but don’t want to spend a fortune on marketing? Why should you when there is so many brilliant, free and easy ways to go about it? Our team spent 1-1/2 hours one morning last week putting our heads together to come up with a list of inside out marketing ideas for
How many times have you heard or been told that all success takes is lots of action and being persistent? Well, most people feel kind of stuck in a rut and don’t know how to get out. They don’t know where to start. They don’t know if they can do it. They don’t know what
There is a famous saying: “If you do what you’ve always done, you’ll get what you’ve always gotten.” So true. You can get into a rut where life and work can become a monotonous routine where you just keep putting one foot in front of the other and trudging along and not really making forward
Interested in increasing the flow of new patients or clients into your practice? If yes, you are not alone as about 95% of healthcare practices still have room to grow. Even if you are fully booked, there is always a need for new clientele because of natural attrition due to people moving on and passing
I watched a Disaster Decks renovation show on TV on Sunday night and was inspired by the gentleman whose disastrous deck was being re-born. He of course was required to help. He is a pro football player and everything he was asked to do, whether he knew how to or not, he willingly jumped into
10 Signs Money Is Controlling You: You constantly worry about having enough money You often wish you could buy more things Your only goal in life is to get rich, but you have no realistic plan You spend money to feel better You blame others for your financial problems (government, spouse) You judge people based
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