There are days when, like the rest of us, you have wondered whether you should fire all the staff. Likewise, your staff were probably thinking it wouldn’t be bad to hire a new boss. What’s wrong with this picture? Having worked with hundreds and hundreds of healthcare practitioners in Canada, we’ve observed that most of
Canadian Naturopaths are well-schooled to carry out the technical aspects of their practices. It’s taking care of business that seems the higher hurdle. With competition elbowing in and patients demanding ever more value for less money, it’s tough to stay on top and keep a practice growing. Taking care of business and being a good
What is a successful treatment plan presentation, anyway? Perhaps it could best be defined as a presentation by the denturist to his patient that offers the patient ideal care that they choose to go ahead with and that you, the denturist, get paid for as per the fee guide. As with all healthcare professionals, the
Many of our clients who own practices have asked us whether they should have a website. The answer is a resounding YES! The information highway (internet) has become “the place to go” to find almost anything you want to know. With 90% of the general public surfing the internet these days, it has become important
To explain their failures, you might hear people say: “I don’t have a head for business which is why my practice is not doing well.” “Leaders are born to lead. I was born to follow. I’ll just be a good soldier.” “She inherited her musical skill from her father, but my dad is a truck
First, the procrastination story: There were these three researchers who took a baby frog and popped it into a pot of boiling water. What do you think the frog did? If you answered “jumped out,” go to the head of the class! The impact was sudden enough to make it take quick, life-saving action. Then
Some wonder if there is a “secret formula” for building a great practice. Well, there IS a basic, or underlying, formula. It is a very short formula, one word: INTENTION. Let’s take a look at exactly what intention is. According to Webster’s New World Dictionary, intention is the “determination to do a specific thing or
There are many marketing ideas and concepts that purport to help you increase the size of your practice. With over 24 years of experience in working with healthcare practices, and more than 1,300 clients consulted and trained by us, we have seen a full gamut of right and wrong, workable and unworkable marketing ideas. This
More On Marketing Your Practice This is the second in a series of Practice Quick Tips addressing proven marketing concepts for expanding your practice. Here are a few more simple but effective ideas that you can implement to improve your marketing efforts and bring more business in the front door. (More to follow in subsequent
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