Practice Management Articles

Referrals to Specialists

Referrals to Specialists

Patients are referred to specialists outside of the practice as a normal course of action. However, the choice of who you refer to reflects directly upon you and your practice. A specialist who has a poor bedside manner may alienate your patient and you may lose them as a result. It is vital that you

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That Important Front Desk

In the hundreds of practices we are in contact with per week, we get to talk briefly with a lot of Receptionists manning the front desk. Some need work, some are okay, some are good, and every once in a while, we are delighted to be talking to an outstanding individual who really cares and

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PR marketing

Grow Your Practice through Good PR

Amongst the thousands of ways to grow your practice, an important one often overlooked or underrated is the Power of PR. Public Relations is essentially a matter of communicating the ideal impression of you and your practice to the people you want to come to you for service. Public Relations delivers ideas, not products or

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Grow, Grow, Grow Your Practice

With 2015 just around the corner, it’s time to do a little planning for it so you start the new year off with a bang and a burst of energy to make it be your best year to date. After holiday time, revving the practice engines back up with some promotion is a good place

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On the Verge of Greatness

On the Verge of Greatness?

“Excellence is not a destination; it is a continuous journey that never ends.” Brian Tracy “You can do anything you wish to do, have anything you wish to have, be anything you wish to be.” Robert Collier “Since most of us spend our lives doing ordinary tasks, the most important thing is to carry them

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Times Change

Things Happen and Times Change

So you’re going along with a fairly successful practice, making ends meet and enjoying some perks of life and time for family … your practice strategy is working. And then suddenly, you wake up one day and notice that your numbers are slowly (or quickly) worsening. Stats going down are one of the biggest fears

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A Whole New Level of Success

It’s a horrible truth to confront sometimes as the owner of a business, but the reason a practice is not growing or highly successful flows out from the practice owner as the leader, not the following “reasons”: “we’re in a recession,” “the economy is slow,” “no good staff available,” “too much competition in my area,”

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10 Reasons a Patient Would Leave You

Most patients or clients are not fickle. They have particularities and specific needs, and some are more challenging than others. The first appointment with them is of course crucial for the building of the relationship, but every appointment after that is just as vital.  Besides patients moving on (new city) or passing on, here are

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How To Handle Bullies, Complainers, Critics and Whiners

One of the staff at your office is demanding you do part of her or his job without pay or credit. What do you say to them? A patient rips your face off when you presented the bill to him? How do you handle it? Your father constantly criticizes your work and tells you what

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Is Marketing Driving You Crazy?

Marketing, marketing, marketing. Once upon a time, you just had to rent a space (oops, marketing), put a sign out front so people knew you were there (oops, more marketing), and you would attract patients or clients who would then tell others about you (oops, even more marketing), and your practice would fill up. Hmmm…

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What Works When Managing Your Practice?

Which of these five statements do you believe are true? My business rises and falls based on the economy. My success is largely determined by luck. The weather influences my numbers hugely. I believe in fate and whatever happens, happens. My income controls me more than I control it. Of course, all of these statements

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Micromanaging: A Balancing Act

Being a good and effective executive, whether as the practice owner or the office manager, is sometimes like walking a tightrope without aerialist training.  Step over the edge on either side and there can be serious negative results. Coaching and training your staff on how you want your practice procedures to be performed is a

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