A new patient enters your practice and sits in your dental chair and hands you their dentures. This, however, is not the start of the sales process – that started before they even got to your practice. The beginning of the whole process is the method by which the new patient found you and chose
There is an age-old question as to which comes first: the chicken or the egg. Waxing philosophical for another moment, here is another: which comes first, a good boss or a good staff? Having met with more than 6,000 doctors and analyzed their practices, I have observed that many have felt that they only have
How do you attract more customers to your lab and become successful financially? Easy! Look at all your points of contact with your customers and work out how “the face of your business” can be improved. Who are the “faces of your business?” Obviously there is the receptionist who is both the face and the
Do you ever feel lost some days? Like, why are you here, doing what you’re doing, on a treadmill of show up for work, do work, go home from work (and perhaps take some home with you)? Don’t know which is the right way to take your practice next? Or, you know that it’s not
Sometimes life can feel a little flat and not so interesting and you may wonder why you even bother doing what you do. Especially after a patient or client dumps all over you for something you did or didn’t do. And to make matters worse, if you are the boss, you are supposed to be
So the picture is this: Your practice seems to be in a slump for the last couple of months, and of course you try this and try that and nothing seems to bring the numbers back up. Then you start to wonder if it is “the recession” or some kind of temporary economic “down turn”
How DOES one prosper even in tough economic times? The answer is simple: do a better job of taking care of your own show. You can’t control events happening outside your door, but you sure CAN control the quality and quantity of service that your practice delivers to your patients. Do this quick evaluation of
No matter the number of years your practice has been in business, it is always healthy to have a steady flow of new patients coming into your practice in order to maintain a continual expansion. Here is one way to increase the flow of new patients into your practice. Telephone Shopper Handling: In many practices,
How do you want to improve your lifestyle? Your standard of living? Do you want a new car, a more comfortable house, better clothes? What is the ideal lifestyle for you? If everything went well this year, how would you be living? Take a minute to write a description of the lifestyle you want. Next,
This is a famous line out of a great movie “Cool Hand Luke,” and while it was said in a bit of a threatening way in the movie, it has always stuck with me as a truism in almost any management difficulty I have encountered. Here are some of the symptoms of a failure to
Years ago I did an article concerning treatment presentation. Poor or weak treatment presentation is still the most common difficulty among our clients. Even with a good presentation, you must be able to deal with the objections raised by the patient in order to get them to go ahead with the optimum care for them.
Every province has its own labour laws and while they have many similarities, they also are unique in many ways. As an employer, you have certain rights and obligations and so do your employees. If you don’t know these, you will at some point in time almost certainly run into problems. Q: How many statutory
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