If you are not a “born leader,” take heart. Most real true leaders are created in the crucible of life, or else by mentoring, or by actual training. However we get there, we all need to be leaders in our own endeavors if we are to be successful. Whether you own a practice with no
How you look, talk, write, act and work reveal your professionalism or lack thereof. Society does not emphasize the importance of professionalism, so people tend to believe that amateur work is normal. Many businesses accept less-than-great results. Schools graduate students who cannot read. You can miss 15 per cent of the driving-test answers and still
Someone once commented that the only stress free state is when you are dead. It is my belief however that most of us would prefer to be stress free in this lifetime! The current idea of “learning how to live with it”, while intellectually clever, is not one that we can readily accept or should
It’s hard to know where to start on the subject of chiropractic billing for young patients. Pediatric chiropractic is interpreted and defined differently by chiropractors right across Canada. I called many to speak on this issue and became increasingly interested in getting the question answered. And the reactions to my question were varied to say
Have you ever noticed that there are some patients you love to treat more than others? What if you could attract more of them into your practice without spending a fortune on tons of external marketing? Would going in to work every day be more fun if your practice was brimming over with your favourite
One of the more common questions that I get asked is: “What is the most cost-effective marketing approach?” The answer: The most effective marketing which requires the least amount of money and effort on your part, and which provides you with the best quality patient, is internal marketing. Internal Marketing First impressions are lasting impressions:
…to make your New Years Resolutions stick! 1. Powerful Goals When making or setting your goals, THINK BIG, but don’t go outside of your concept of reality. Be very specific … in fact, the more specific you are, the more chance you have of accomplishing them. They may be short term or long term. If
Knowing how a practice is performing and how to increase its profitability are most efficiently accomplished through the use of statistics. Some people call them “performance metrics” and others may say “practice metric monitors,” but in any case, they are referring to the numbers which measure the productivity of the various areas of the practice.
… and the whole world smiles with you! Has anyone frowned at you lately? Did one of your friends or colleagues look a little serious or preoccupied? Did it make you feel good? Probably not! There have been many studies to show that smiling increases your own personal health, but even further, if you smile
For your patients’ sake as well as your own and your staff’s, keeping a lid on tempers and angry outbursts in a practice is an important skill. Creating a calm working environment can increase the efficiency and level of production. Getting angry may be the correct response to some situations. Yet blowing up and overreacting
Jack tries to get along and not cause trouble. His neighbor plays loud rock-an-roll music all night long, so Jack buys ear plugs. Jack hates leaving his apartment as the building lobby is full of boxes and junk; he just steps around the mess. His co-worker makes Jack pick him up for work each day
The other day as I was analyzing a practice, I asked the doctor if she manages by statistics and she replied, “No, we wing it.” She had the grace to laugh as she said it, knowing that that was a less than optimum answer for her practice. Ever wondered why your practice stats go up
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