Almost all practice owners have heard that written policy … including a policy manual, written protocols and procedures, as well as job descriptions … are necessary for their practice to run smoothly. But unfortunately, they often have very little written policy, if any, in place. Or if they do, it is often out of date.
Have you ever felt like things in your practice (or your life) have gone a little out of control? Have you ever been frustrated trying to run your practice efficiently, yet you find yourself running into procrastination, slow starts, assignments or orders not followed through on, tasks dragging on forever, etc.? Many people feel that
Never underestimate the care it shows when you thank your staff for a job well job or for going the extra mile on something for the practice. There are many, many ways of showing appreciation, from just a straight, “Thank you for doing a great job this week!” to meaningful rewards and recognition. It raises
While every member of your team is extremely important in the delivery of perfect service to your clientele, the people who hang out at the front desk play a huge part in the growth, size and profitability of your practice. In fact, the business starts and ends at the front, from a patient or client’s
Like most practitioners you probably would like an increased flow of new patients, right? And there are probably many hundreds of ways that we know of that will accomplish this task. One of them is the use of YouTube. Why YouTube? It’s a free way of marketing to the whole wide world. You can make
Have you ever bought a product or paid for a service where you didn’t quite get what you thought you were paying for? Not quite the expected quality? Or not the level of service and care that you thought you were entitled to? Did you grumble about it to yourself and just resolve not to
A practice can be a very busy environment and the pace can be fast and furious with patients coming and going. It is easy for things to fall through the cracks. Sometimes important things. Things that are dropped service to the patients and cause upsets. You may, as the boss, find yourself firing off orders
There are many stories about bosses you could live without, who get angry and make your life difficult, and you may have experienced some of them yourself. We won’t go there today, but rather, we are going to look at the ideal world. Most staff are satisfied with their jobs overall. But what takes a
So you’re going along with a fairly successful practice, making ends meet and enjoying some perks of life and time for family … your practice strategy is working. And then suddenly, you wake up one day and notice that your numbers are slowly (or quickly) worsening. Stats going down are one of the biggest fears
Websites are so vital these days because they can generate a lot of new patients or clients for your practice if well done. And there are hundreds of thousands of website designers and “experts” available, but they are not always properly trained in marketing and PR. While our company does not design websites, we are
Having looked at thousands of healthcare websites and fliers, etc. over the years, we have found that a vast majority listed out (usually on the front page) all the types of services they offer at their clinic. According to the most successful marketing people, this is a big no-no. For starters, the average patient or
As a practice owner and healthcare professional, have you ever caught yourself thinking (or saying) any of the following: Most marketing doesn’t work This patient or client won’t go ahead with what I am presenting My staff are not on board with me/against me My practice numbers are declining because of a recession, or the
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