Profit Killers
As a practice owner, are you interested in increasing the profitability of your practice? If yes, you are in good company with almost all practitioners. After 7 years of post-secondary education, on-going continuing educational courses, a major investment into starting or buying your practice, and a lot of sweat equity, you really DO deserve to
Let’s say you own a practice and have an idea that you want to implement. And it is a GREAT idea! You call a staff meeting to present it and get everyone excited about it. But, only some of them bought in and others didn’t. Worse yet, what happens after the meeting? Answer: You may
Bosses and staff are a team (or should be) and can make a huge difference in your patients’ lives. However, not everyone is a “born” superstar. What are the qualities that would help you be one and become indispensable? Superstar Traits The person (boss or staff) really enjoys being at work and being of service
Togetherness is not a word you would use to describe some of the teams we have run into in some practices over the years. And yet, as a practice owner, it’s probably high on your “perfect practice” wish list that you have a team that gets along and bonds well. Factually, whether you have two
Video Marketing has crept into our lives and taken over as one of the prime methods of attracting people to your practice. It has become especially important in your social media strategy for reaching potential new patients. This is a trend that we can’t ignore as a valid avenue to make yourself known. Per a
The interview and hiring process can be very disturbing, annoying, aggravating, frustrating … pick your favourite word. The complaints are often that there are no good candidates applying. While that may be true, it may just be that you are not putting out the right messages to attract seriously good people. For 30 years we’ve
It isn’t that past clientele don’t like you (necessarily), but sometimes patients or clients just sort of drop out of sight. No specific reason given. Your staff call them once or twice but may feel rebuffed or pushed off and it can be awkward. The person doesn’t really give a reason for not being willing
Many patients and clients these days are constantly looking for bargains and how to get stuff cheap. They are even getting into bartering in your practice which traditionally never happened for healthcare professions in Canada. But times are changing and demographics are changing too, and we are seeing this trend for some patients and clients
In analyzing practices and chatting with practice owners, the most common subject they bring up is “staff issues”. Interestingly enough, the “issues” are widely variable from practice to practice. However, about 75% of the problems relate to communication as a general category. Let’s look at these “staff issues” and some solutions. Your Most Valuable Asset
Some professionals consider their professional licence their most valuable asset. Others think that having a location in a prime area is the biggest asset. Many would answer that their state of the art equipment ranks highest. There is a saying that your future earning power is your most valuable asset (insurance companies selling you on
A potential new patient or client walks into your practice and looks around. What they see can influence their opinion of your professionalism and whether they will become a patient or client of your practice. Will they see a clean, well-organized, zero-clutter front office and be impressed by what they observe? Or will they see
Over our lifetimes, many opportunities to improve and expand present themselves. New ways of thinking. Fresh ideas. And we get excited by some of them, right? Let’s call that the First Thought: “Hmmm, that sounds like a great idea; we should go for it.” Then there is the Second Thought that comes right after: “But
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