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Adult Couple

Freedom 55 or 75?

A major advertising campaign that started in the last century advocated “Freedom 55” — early retirement at age 55.  However, at that time men lived to an average age of 72 and for women it was 78.  Now here we are a couple of decades into the 21st century, and the average ages are now

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One step ahead of the game

Hot Techniques to Reduce Stress

Life is busy these days, right?  The sheer number of duties and functions and actions that you need to perform and be on top of regarding your practice can seem daunting. Then add in being a mother or a father or the coach for kids teams, courses you need to do for CE credits, buying

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outstanding staff member

4 Ways to be an Outstanding Staff Member

There are those who slouch through life, viewing it as a drudgery, doing the irreducible minimum to just get by, who don’t put their energy and effort into succeeding, and they are therefore regarded as so-so team members in a practice.  And then they wonder why they don’t get the raise they want or the

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Am I a Good Staff Member?

Bosses of the world, please pay attention as this is a seriously important question to every one of your staff.  You hire them, put them on the job and hope for the best.  Each one of them can make or break the success of your practice, and the brightest ones are aware of this and

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Efficiency

3 Important Tools to Increase Efficiency

Most practice owners say they are concerned with how to increase the efficiency and production of their practices.  Actually, most business people of any kind want the same thing.  So what is so mysterious or tricky about having a totally efficient practice? Let’s answer that first and then it will open the door as to

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Dealing with People

Emotions Running Wild?

Patients and clients experience a lot of different emotions when it comes to your services, right?  Some come in like lions and go out purring with contentment.  Some come in like tigers and go out like tigers.  The staff of your practice are pretty much confronted with a total cross-section of humanity and not all

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profit killers

The 10 Key

Profit Killers

As a practice owner, are you interested in increasing the profitability of your practice? If yes, you are in good company with almost all practitioners. After 7 years of post-secondary education, on-going continuing educational courses, a major investment into starting or buying your practice, and a lot of sweat equity, you really DO deserve to

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Different directions

When Everyone is NOT on the same page

Let’s say you own a practice and have an idea that you want to implement.  And it is a GREAT idea!  You call a staff meeting to present it and get everyone excited about it.  But, only some of them bought in and others didn’t.  Worse yet, what happens after the meeting? Answer:  You may

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How to Be a Superstar

Bosses and staff are a team (or should be) and can make a huge difference in your patients’ lives.  However, not everyone is a “born” superstar.  What are the qualities that would help you be one and become indispensable? Superstar Traits The person (boss or staff) really enjoys being at work and being of service

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Team

Team Togetherness

Togetherness is not a word you would use to describe some of the teams we have run into in some practices over the years.  And yet, as a practice owner, it’s probably high on your “perfect practice” wish list that you have a team that gets along and bonds well. Factually, whether you have two

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Targeting

Video Marketing Strategy

Video Marketing has crept into our lives and taken over as one of the prime methods of attracting people to your practice.  It has become especially important in your social media strategy for reaching potential new patients.  This is a trend that we can’t ignore as a valid avenue to make yourself known.  Per a

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Staff

5 Seriously Good Hiring Questions

The interview and hiring process can be very disturbing, annoying, aggravating, frustrating … pick your favourite word.  The complaints are often that there are no good candidates applying.  While that may be true, it may just be that you are not putting out the right messages to attract seriously good people. For 30 years we’ve

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