Welcome to the crazy world of marketing to attract new patients to your practice. Whether you like it or not, whether you want to partake of it or not, you ARE in the middle of it and part of it. You can’t have a successful practice with no business coming in your front door. Uh-uh,
When you need or want more new patients, there are millions of ways to market your practice externally to attract them. Some work better than others and give you more return on your investment. However, all those marketing dollars can be wasted if a prospect calls in to your office and is not impressed by
When a woman gives birth, it is an agonizing process, but the outcome outweighs all that pain. She holds the newborn in her arms and the past is erased. When a patient comes to you for treatment, there is often some physical pain involved, but the end result is usually worth all that. When you
How many times in your life have you done or said something that wasn’t perhaps the right thing to say or do to someone that you regretted afterwards? Have you ever wished that you were a better person? Have you ever wished that you could undo some harm you caused someone? Have you ever felt
Like everything in life, things are either getting better or they are worsening. Nothing ever stays the same forever. Economies fluctuate and cause your patients or clients to make decisions accordingly. Your precious staff member gets married and moves away or has a baby and wants to be a stay at home mom, and you
Over the years, many healthcare professionals have told me that they are lazy. They find themselves goofing off, playing games on the computer, texting friends, going home early or without staying to finish up their day properly, chatting on the phone, doodling, chatting too much with patients or clients, and so on. When we take
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