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Sales: Good Word or Bad Word?

Some healthcare professionals that I have met with over the last 24 years have protested using the word “sales” in relationship to the services they provide to their patients or clients.  Instead, they use various euphemisms such as “treatment plan presentations.” Healthcare professionals often shun the idea of being a salesman because they associate the

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All Directions

Does one or more of the following ring true for you?

Though hardworking, you’re frustrated at your lack of progress. Your New Year’s resolutions are the same year after year. You’re discouraged by the many things you’re NOT getting done. You’re dissatisfied with the unimportant things you ARE getting done. Being the CEO of a practice is not always easy, especially considering that an overriding amount

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