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That Important Front Desk

In the hundreds of practices we are in contact with per week, we get to talk briefly with a lot of Receptionists manning the front desk. Some need work, some are okay, some are good, and every once in a while, we are delighted to be talking to an outstanding individual who really cares and

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excellent service

Department of First Impressions

How important is the staff member manning your front desk? Extremely! Here are a couple of experiments: Try phoning around to 5-10 different practices (not your competitors, please!) and put yourself in the shoes of a new patient or client and see how you feel about the response at the other end of the line.

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