Filling up your practice with active patients till you reach max capacity is a game most practices are playing. And many then add an associate and keep right on growing the number of patients being serviced. This requires marketing. What is marketing? It is making yourself and your practice known, available and desirable to […]
4 Ways to Increase Patient Referrals Read More »
There is a whole universe of ways to waste your precious production time and it would waste even more of your time if I were to list a bunch of them. I thought, however, that I would take up one kind of time waster that I find myself guilty of. A fun doctor recently told
You have a lot more potential than you ever believed! Did you ever realize that? Sometimes you don’t even know how MUCH you are capable of until some unforeseen event brings it out in you, right? Ever had a day where 15 things went wrong and you fixed them all and were pretty damn proud
Holding Yourself Back from Greatness? Read More »
When someone contacts your office for the first time, there is a first impression that takes place instantly in the potential patient or client’s mind. The person may not have had any previous knowledge of your practice and simply be a cold call. It is like writing on a blank slate. And it is up
How Heidi Turned Me into a New Client Read More »
When you were growing up, did your family ever have a jar wherein notes were placed of “chores” that needed doing, fixing, etc.? Maybe you yourself have one right now? Or at least you have heard of the “chore jar” concept? First off, I am not suggesting that you have a chore jar for the
The “Sticky Note” Game Read More »
Sitting at your desk, nothing urgent needing attention, chin on hands, wearing holes in the elbows of your jackets or shirts, dreaming up some future improvements for the practice? Haha! You wish! Probably nothing could be further from the truth for most practitioners. But seriously, wouldn’t it be nice to have everything in the practice
Patches on Elbows Read More »
Ever have to prepare content for your website, or write a blog, or need a logo designed for your practice, or wish you could have the voice of a famous person on your voice mail or answering machine, or need a speech written or an article researched, or need a clever bio for you and
A “Fiverr” Will Do It For You Read More »
Being the executive/owner of a practice and also being the practitioner is double trouble and often results in too much stress. The balance between the two functions is assumed to be 90% practitioner and 10% manager in order to keep the income as high as possible. Yet the “10%” usually means coming in early, staying
Executive Burnout Club Read More »
Do you ever wonder why you get up every day and drag yourself into work? Or how about why you even bother to try and get things done when you don’t seem to get anywhere anyway? There actually is an answer to that or at least there was when you first started. Want to know
Why Do You Even Bother? Read More »
Whether you are the leader of the practice or a team member, you will enjoy your labours more profoundly if you are working to inspire yourself and the others around you to be the very best they can be. I have compiled a bunch of inspiring quotes to help. Have you too made a quote
Thirty One years ago when we first started consulting healthcare professionals, the words “sales” and “selling” were almost swear words.  Seriously!  Some doctors would get angry at us for even mentioning those words in relation to their patients and their health care.  We had to say “treatment plan acceptance” and so on to go around
Is “Sale” a 4 letter word? Read More »
I was thinking about all the good staff who flank their bosses and give them the ability to deliver the highest quality service in their practices. From all reports over the years, I gather this is not always easy and can often be stressful. Many of you deserve gold medals … no, make that platinum
What Makes a Good Staff Member? Read More »