
Why is marketing so important?
In the late 1980’s when we started our consulting company, marketing was just starting to become important. Before that, most healthcare professionals simply opened their
In the late 1980’s when we started our consulting company, marketing was just starting to become important. Before that, most healthcare professionals simply opened their
A major advertising campaign that started in the last century advocated “Freedom 55” — early retirement at age 55. However, at that time men lived
Life is busy these days, right? The sheer number of duties and functions and actions that you need to perform and be on top of
There are those who slouch through life, viewing it as a drudgery, doing the irreducible minimum to just get by, who don’t put their energy
Bosses of the world, please pay attention as this is a seriously important question to every one of your staff. You hire them, put them
Most practice owners say they are concerned with how to increase the efficiency and production of their practices. Actually, most business people of any kind
Patients and clients experience a lot of different emotions when it comes to your services, right? Some come in like lions and go out purring
Profit Killers
As a practice owner, are you interested in increasing the profitability of your practice? If yes, you are in good company with almost all practitioners.
Let’s say you own a practice and have an idea that you want to implement. And it is a GREAT idea! You call a staff
Bosses and staff are a team (or should be) and can make a huge difference in your patients’ lives. However, not everyone is a “born”
Togetherness is not a word you would use to describe some of the teams we have run into in some practices over the years. And
Video Marketing has crept into our lives and taken over as one of the prime methods of attracting people to your practice. It has become