
Marketing: Are You Unique?
Is your practice like one of the Stepford Wives? In that movie, there was the idea of the perfect wife and that every wife in
Is your practice like one of the Stepford Wives? In that movie, there was the idea of the perfect wife and that every wife in
How a practice is performing and how to increase its profitability is most efficiently accomplished through the use of statistics. Some people call them “performance
It’s easy to be lazy and incompetent. Anyone can do that. But those who want to succeed in life find that it is done by
While most of the practice owners we meet with enjoy the profession they chose in varying degrees from “like it” up to “passionate about it”,
In the current marketplace in Canada, there is a growing sense of change and uncertainty. Therefore, as the owner or manager of a business, more
Practice owner: “I distinctly remember giving you the order two weeks ago to order those supplies.” Staff member: “No, you didn’t, I would remember if
Have you ever experienced disappointing results when marketing your practice? Did you expect a better response than you got? Have you ever wondered how other
You can hire the best of candidates to join your staff team – she has the right experience and good enthusiasm and lots of good
It is very important to have goals in your life – whether familial, work related or personal. They give you direction and purpose. Also, they
When someone contacts your office to ask about the price or cost of your services, realize that they are not “shoppers” most of the time.
How long do you wait for a haircut? For a table at a restaurant? For your car to be repaired? At your MD’s office? How
As the leader of your team, you have the huge responsibility of expressing your vision for your ideal practice and continuously steering the team toward