While every practice we have consulted over the past 19+ years has been completely unique in many ways, there are certain issues and patterns that are in common. The staffing of a denture practice and delegation to the staff is one of the aspects that our consultants are faced with solving. Here are some of
One key to a successful practice is having an abundance of new patients walking through your door. But, you probably do not want to rack up a heavy advertising budget that could eat away all your hard-earned profits. The answer, however, is right inside your practice. Namely, word of mouth from your already existing clientele.
How many practices actually do personnel evaluations? In our experience, not that many. What we commonly see is that staff automatically get an annual raise in pay without any performance review at all. Perhaps the difficulty lies in the fact that most practitioners do not know how to do one. Definition, Please! When you look
Have you ever sat down and figured out how many hats you wear in your business? Many denturists are still one-person shows and are: business owner telephone answerer greeter of patients finance manager salesperson lab technician denturist janitor supplies orderer marketing manager bookkeeper gopher, snow shoveler, window washer, hinge oiler, etc. When you add up
I have personally met with about 6000 healthcare professionals across Canada to analyze their practices, and our staff have done extensive work with over 1,400 of them (including more than 150 Denturists) to train them as executives and help them improve their practices. Some facts we have observed are: there are no perfect bosses; there
I have a confession to make. Behind every successful woman, there is occasionally a brilliant man. In this case, my husband Bob Wheeler. He is our Senior Consultant and has been the solver of more than 500 healthcare professionals’ practice management problems (many of those are Denturists). Our resident guru, if you will. Anyway, I
As a denturist, you make your patients smile again by creating works of art in their mouths. Why not give them something else to smile about – the pleasure of coming into a beautiful, stylish practice that at once makes them feel at home and like they are important (which they are!). The appearance and
Basically, your practice is a two cylinder engine: it runs on new business and repeat business. You should be consistently advertising and, as a result, getting new patients. Much of the time, this is all you need to do along with a strong recall system. However, if your scheduling book is not full enough, an
As with all the healthcare professionals we have worked with since 1989, denturists have frequently asked me whether they should get an associate. They have dreamed of having someone else come in to share the workload and the hours, to increase the profits, and to be able to take a holiday without closing the practice.
External marketing to attract new patients is an essential part of building a successful practice. Delivering top-notch quality and service to your existing patients will produce a certain amount of new business through patient referrals, but casting the net further abroad through external marketing will increase profitability. There are literally hundreds of avenues to make
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