Keeping Your Eye on the Future

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Have you ever had a bad day where everything seemed to go wrong? …

"It Can’t Be Done" Attitude

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There are many types of people in this world.  Some you…

Marketing Your Practice On or Offline

Welcome to the crazy world of marketing to attract new patients…

How to Waste Money on Marketing

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When you need or want more new patients, there are millions of…

The 3 Key Concepts for Growth

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When a woman gives birth, it is an agonizing process, but the…

When the Good Outweighs the Bad

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How many times in your life have you done or said something that…

Do you have a manifesto for your practice?

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I have a personal rule:  NEVER. STOP. LEARNING.  In this article,…

Statistics Don’t Bite

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Many people find statistics scary.  I know I used to.  Stats…
Referrals to Specialists

Referrals to Specialists

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Patients are referred to specialists outside of the practice…
Social media marketing

Does the Need for Marketing Ever End?

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You’re not going to like the answer! When I meet with a…
Successful Team

Blurred lines on office clothing?

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Your receptionist came in this morning wearing pink Capri pants…
Low Profit

Are you losing your profit margin?

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Many healthcare providers struggle with the petiteness of the…