How do you attract more customers to your lab and become successful financially? Easy! Look at all your points of contact with your customers and work out how “the face of your business” can be improved. Who are the “faces of your business?” Obviously there is the receptionist who is both the face and the
It was with much interest that I read the very important editorial, “Have we lost our way?” by Carlo Zanon (who is a very conscientious denturist and a cool dude) in the Fall 2003 edition of Denturism Canada, as well as the responses in the last issue and this one. It certainly provoked a lot
In a rapidly changing world, trying to keep a practice up-to-date and one step ahead of the game can seem very challenging, especially when you are not only the leader of your practice but also the full time healthcare provider. The penalties for not keeping ahead can range from: patients (or potential patients) being lost
Did you know that in this day and age of digital everything, that there are still practice owners who manage their team by who they like, who seems the busiest, who is nicest to work with, who is the least trouble, and so on? Not only that, guesswork as to what needs to be done
Procrastination is something many of us are guilty of, some more than others. It usually results in stress, feelings of guilt and crisis. And yes, productivity often suffers as a result and thus can affect your profitability. On the grounds that fully understanding something often opens the door to being able to control it, here
With each healthcare professional I meet one-on-one for the free practice analysis we offer, one of the many questions I always ask is: “Who’s in charge of your marketing?” Over the last 28 years, I have gotten quite a variety of answers: What marketing? Nobody! We don’t do marketing in our practice – all our
A Fishing Story The Japanese love fresh fish. However, the waters close to Japan have not held many fish for decades. So to feed the Japanese population, fishing boats got bigger and went farther than ever. The farther the fishermen went, the longer it took to bring in the fish. If the return trip took
One of the most successful aspects of our work with clients over the last 16 years has been helping them to correctly present treatment plans to their patients. But, no matter how wonderful your treatment plan is, the patient’s acceptance of it can be sabotaged by any one of the following sales pitfalls: Don’t Make
Some people think success is only for the “lucky” or that “it’s a matter of being in the right place at the right time” or that “it’s who you know.” While it is a fact that there are people who have succeeded due to the above factors, did you know that everyone else can have
Establishing the value or worth of a practice is a complex matter. There are more than 30 ways in which to calculate the value of a business and in fact there is a specialty certificate for accountants that deals specifically with this. A practice, no matter how it has been appraised, is only worth what
Over the last 25 years, I have spent at least 3 – 4 hours with over 6,000 healthcare professionals analyzing their practices one-on-one, and I have found many, many reasons why a practice may not be going anywhere fast. Here are the first things to consider: As the practice owner, do you have a clear
Do you sometimes feel that you’re drowning in details and minutiae? Have you got too many things running around in your head? Feeling overwhelmed by it all? Does it make you feel that you can never reach the bigger goals because the little stuff is dragging you down? Congratulations! You are not an alien and
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